ITC Ltd’s Sunfeast YiPPee! and Bingo! Become the Regional Sponsor of Argentina National Football Team
TVC Link: https://youtu.be/73UzzZnjn8M
Chennai: In an exciting move that is certain to delight football fans in India, Bingo! and Sunfeast YiPPee! from ITC Ltd., have joined hands with the Argentine Football Association (AFA), as their Official Regional Sponsor.
The World Champion Argentina Football team enjoys huge fan following in India. The admiration for the team and game is significantly growing especially among the young audience. YiPPee! and Bingo! as youth-oriented brands, are all about fun, excitement, being playful, which beautifully resonates with the spirit of AFA.
As part of this strategic partnership, YiPPee! and Bingo! will harness the rich legacy of AFA to engage with consumers through a series of unique initiatives. Participants will have the chance to win match tickets, meet and greet team players, branded merchandise, memorabilia and much more. Further, through this association the brands aim to deepen their reach and offer unparalleled experience that celebrates the shared adoration for the sport.
Image captions:
Pic 1- (L-R) Mr. Suresh Chand, Vice president & Head of Marketing, Snacks, Noodles & Pasta, ITC Foods along with ITC representatives unveiling the new packs of Bingo! and Sunfeast YiPPee! as part of the collaboration with Argentine Football Association (AFA)
Pic 2- The new product packs of Bingo! and Sunfeast YiPPee! launched as part of collaboration with Argentine Football Association (AFA)
Pic 3 – The new product packs of Bingo! and Sunfeast YiPPee! launched as part of collaboration with Argentine Football Association (AFA)
Pic 4 – Suresh Chand, Vice president & Head of Marketing, Snacks, Noodles & Pasta, ITC Foods unveiling the new packs of Bingo! and Sunfeast YiPPee!
