*Celebrate Durga Puja Beyond the Outfit with Green Trends’ Festive Hair Offers*
*From smoother textures to statement colours, the campaign brings special offers on hair transformation and colouring services from September 18 to October 25*
Chennai, September 22, 2026: Festive beauty is increasingly going beyond traditional outfits and makeup, with hair becoming an important part of a complete, occasion-ready look. This Durga Pooja, Green Trends, one of India’s leading unisex salon chains from the house of FMCG major CavinKare, is embracing colours and opting for smoother, more manageable textures; festive dressing is creating room for more personalised hair transformations. Tapping into this festive beauty refresh, Green Trends Salon has launched its special Durga Pooja campaign, offering customers a range of hair texture, transformation and colouring services to help them refresh their look for the celebrations. The campaign will run from September 18 to October 25, 2026 across participating Green Trends salons.
As festive occasions bring together traditional celebrations, social gatherings, and multiple events, customers are increasingly looking at beauty as an opportunity to refresh their personal style. Hair, in particular, can offer a visible change without a complete makeover, making treatments, texture services, and colour an integral part of festive preparation.
The festive offering includes Hair Botox at Rs. 4,999, Straightening/Smoothening at Rs. 3,999, and Nanoplastia Treatment at Rs. 4,999 for customers looking to refresh their hair texture and achieve a more polished finish. For those looking to make a more statement-making change, Creative Hair Colouring is available at Rs. 4,399, while Global Hair Colouring is available at Rs. 2,799 onwards. T&C apply. Prices mentioned are exclusive of taxes. Pricing for Creative and Global Hair Colouring is applicable to medium-length hair only.
The campaign brings together the different ways customers can approach a festive hair refresh, from keeping the transformation understated and sophisticated to using colour to make a stronger style statement. The idea is to make hair part of the festive preparation, complementing the occasion while allowing customers to express their individual style.
The Durga Pooja campaign will be available at participating Green Trends salons in Kolkata and Bhubaneswar from September 18 to October 25, 2026, offering customers the opportunity to move beyond the traditional festive makeover and embrace hair transformations that complement their celebration-ready looks.
About Green Trends: Established in 2002, Green Trends is a flagship beauty salon brand from the house of CavinKare’s CKR Retail Division. Today, Green Trends has over 400+ salons throughout India, making it one of the largest and most popular organized beauty salon brands in the country. The salon brand employs nearly 4000+ stylists who receive ongoing training to learn the Green Trends customer care system and advanced technical skills. As a walk-in salon, Green Trends provides value-priced, high-quality beauty salon services for men, women, and children. For more information, visit http://www.mygreentrends.in/
About CavinKare: CavinKare is a diversified FMCG major with business interests in personal care, professional care, dairy, snacks, foods, beverages & salons. The brand portfolio consists of Shampoos (CHIK, Meera, Karthika, and Nyle), Hair Wash Powders (Meera &Karthika), Coconut Oil (Meera), skin creams (Fairever & Spinz), Deodorant; Talc (Spinz), Pickles (Ruchi & Chinni’s) and Snacks (Garden), Hair colors (Indica), Retail Salon Products (Raaga Professional), Beverages (Maa), Dairy (Cavin’s), Beauty Salons (Green Trends & Limelite), and D2C Personal Care products (Buds and Berries). Most of the brands are clear winners in their respective product categories. A dedicated R & D center equipped with the latest equipment and technologies constantly supports the divisions in their endeavor. CavinKare has achieved significant milestones and a competitive edge by leveraging a sound understanding of mass marketing dynamics and establishing a firm foothold in the national market. CavinKare’s success is based on its firm grounding in its corporate mission: ‘We shall grow significantly better than the industry by fostering innovation and building preferred brands, through passionate and delighted employees.’
